Title: The era of increasingly “combined words”: looking at social emotional changes from hot searches
In the current era of information explosion, Internet hot words and topics are like barometers of social sentiment. In the past 10 days, the sentence pattern "more and more XX" has frequently appeared in hot searches, reflecting the public's intuitive feelings about the rapid changes in life, technology, culture and other fields. The following are the top ten hot phenomena and data structured and sorted out:
| Ranking | Popular "more and more" phrases | Related events | Search volume (10,000) |
|---|---|---|---|
| 1 | More and more AI | ChatGPT-4o released/AI singer infringement dispute | 682 |
| 2 | more and more expensive | 618 consumption data is weak/coffee price rise | 573 |
| 3 | More and more volume | 985 graduates delivering food/kindergarten “resume optimization” | 491 |
| 4 | More and more independent | The size of the single economy exceeds 2 trillion/the rise of pet funerals | 387 |
| 5 | faster and faster | 5G-A technology commercial use/short drama single episode shooting for 8 hours | 356 |
1. Technology Anxiety: The Double-Sided Effects of “More and More AI”

In OpenAI's latest demonstration, AI can interpret emotions in real time and respond bilingually, heating up the discussion of "becoming more and more human-like". However, the incident of an AI singer imitating Jay Chou's voice without authorization was exposed at the same time, triggering concerns about "increasingly out of control." For the first time, technological ethics transcended functional innovation and became the focus of heated discussions.
| Controversial topics related to AI | support rate | Opposition rate |
|---|---|---|
| Should legislation restrict AI personification? | 67% | 23% |
| How quickly AI is replacing human jobs | Average 3.2 years/industry | - |
2. Economic Pressure: A Guide to Survival of “More and More Expensive”
Data shows that breakfast prices in first-tier cities have increased by 18% year-on-year, and the "ice cream assassin" has evolved into the "yoghurt assassin". What’s interesting is that the search volume for strategies related to “getting more and more economical” simultaneously increased by 210%, reflecting that young people are using “reverse consumption” to fight inflation.
3. Cultural phenomenon: “faster and faster” content metabolism
Short video platform data shows that it takes an average of 3 seconds for users to decide whether to continue watching. This "shorter and shorter" attention span has given rise to new forms such as 15-second movie commentary and 1-minute fitness tutorials. But academics warn that continued stimulation may lead to "shallower and shallower" cognitive patterns.
Conclusion: The code of the times behind the group words
From "getting better and better" to "getting better and better", language changes record the displacement of social mentality. When "more and more" becomes a sentence template for all people, it may be an opportunity for us to collectively reflect on the relationship between development speed and quality. In the next ten years, how will people use "increasingly" to describe the world? The answer is gestating in every choice of the moment.
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