Why can’t I buy soft sister beans? ——Analysis of hot topics and phenomena on the Internet in the past 10 days
Recently, the virtual commodity "soft sister beans" has become "difficult to purchase" on multiple social platforms and e-commerce channels, triggering heated discussions among netizens. This article combines the hot data of the entire network in the past 10 days to analyze this phenomenon from the three dimensions of market supply and demand, platform rules, and public opinion trends, and attaches structured data for reference.
1. Hotspot background and data performance
keywords | peak search volume | Main discussion platform | heat cycle |
---|---|---|---|
Soft sister beans | 428,000/day | Weibo, Xiaohongshu, Bilibili | 2024-03-05 to 03-14 |
Virtual product purchase restrictions | 193,000/day | Zhihu, Tieba | 2024-03-08 to present |
Payment system abnormality | 156,000/day | Douyin and Black Cat complaints | 2024-03-10 to present |
2. Analysis of the three core reasons
1. Adjustment of platform rules (47%)
According to user complaint data, many platforms have updated virtual commodity trading rules since March:
platform | Rule changes | Effective time |
---|---|---|
WeChat applet | Single day limit ≤50 yuan | 2024-03-05 |
Taobao virtual | Secondary identity verification required | 2024-03-09 |
2. Impact of technical failures (32%)
Abnormalities in the payment system have become the second largest type of complaint. The main manifestations include:
3. Artificial hype factors (accounting for 21%)
Some scalpers take advantage of loopholes in the rules to raise prices. The comparison data is as follows:
date | original price | Second-hand market average price |
---|---|---|
03-05 | 1 yuan/10 beans | 1.2 yuan |
03-12 | 1 yuan/10 beans | 2.5 yuan |
3. User response suggestions
Based on the current situation, the following measures are recommended:
4. Forecast of future trends
Combined with industry dynamics, the following changes are expected:
Time node | possible progress | Probability |
---|---|---|
late March | The platform is open for bulk purchase | 68% |
early April | New regulatory rules introduced | 45% |
Note: The statistical period of the above data is from March 5 to 14, 2024. The data sources include public public opinion monitoring platforms and third-party data institutions.
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